How to modify an existing GA4 report to show campaign data
This content assumes that campaign data is already being sent to your GA4 property. If that isn’t the case, and you’d like to start, feel free to go to HOW TO COLLECT CAMPAIGN DATA THROUGH CAMPAIGN URLS
- Log into GA4 and, using the left-side navigation, go to Reports > Acquisition > Traffic Acquisition
- Change the primary dimension to “Session Campaign”. Feel free to reference How to change the primary dimension in a GA4 report
- Change the Secondary dimension to “Session source / medium” which can be found in the “Traffic source” section. Feel free to reference How to add a secondary dimension in a GA4 report
posted by:
Doug McCaffrey
Google Analytics Expert at UppedGame